Daimler Truck North America launches dealer certification program for BEVs

Daimler Truck North America announced a comprehensive Battery-Electric Vehicle (BEV) Dealer Certification Program that builds on the foundations of the Elite Support program – a certified network of Freightliner dealers committed to delivering superior customer experience throughout all areas of dealership operations.

With the heavy-duty Freightliner eCascadia and medium-duty Freightliner eM2, DTNA has already deployed battery-electric trucks in over 50 fleets across the country, logging over 4 million customer battery-electric miles. The in-depth BEV Dealer Certification program covers all areas required to help customers navigate moving toward emissions-free driving. Starting with Detroit eConsulting aiding customers in understanding their infrastructure and vehicle optimization needs, to specing and maintaining electric trucks, the certification encompasses every aspect of electrification.

DTNA dealer certification program: four key areas

The BEV Dealer Certification Program, which covers over 75 specific criteria in four key areas, which are: Safety, Charging infrastructure, Dealership infrastructure and Training. Eight dealerships have already completed the rigorous certification and the number is doubling in the coming weeks.

“Having our dealer network BEV certified benefits the market as a whole. For customers owning or purchasing an electric vehicle in the near term, it is likely their first experience with electrification in the heavy-duty truck space. We see it as our responsibility to support them on their journey,” stated Drew Backeberg, senior vice president of aftermarket at DTNA. “For wider market adoption, we need experts and safety leaders and we want to ensure that our dealer network sets the standard high through our new BEV Dealer Certification Program.”